Michael Arnzen's Notebook on the Strange in Everyday Life 

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Viral Video and the Cinema of Attraction

When I first saw this twisted comedic film, I laughed at its outrageousness. You might be horrified or you might guffaw. It speaks for itself in a mere five seconds. Here’s it is: 5SecondFilms’ “Magic Show Volunteer” (2009): After I recoiled from the unexpected in this “magic show,” I immediately wanted to share it with

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Weird Advertising Characters

Just joined a flickr photo sharing group called “Weird Advertising Characters” (w/thanks to AdWeek and Laughing Squid). Some fascinating history of popular uncanny icons in here — living embodiments of products that should not be. Filed for future reference, added to my flickr account, posted on my delicious page…and shared with you here. Related flickr

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Thing Addams, Photographer

I was very excited to stumble on this TV commercial from 1985 for the Nikon One Touch instant camera. Their slogan? “It puts great photography at everybody’s fingertips.” Their mascot? A dismembered hand, of course! Thing (sometimes spelled “Thingg”) — the ambulatory hand that lives in a box and serves as a literal “handyman” to

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You Don’t Eat Your Own Kind

My favorite Bizarro comic of recent days involves Mr. Peanut — that dapper mascot of Planter’s nuts — in a scenario that makes plain the inherent contradiction of advertisements that employ cartoon mascots to represent the very same products they sell. What IS the appeal of these imaginary spokespeanuts and mascots and similar characters in

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JC Penney — Screaming For Retail

In their latest campaign, “Enough. Is. Enough,” JC Penney is running what is, to my mind, a hilarious television commercial, involving a serial montage of consumers shouting for outrageously loud and extended time periods at sales tags and other marketing tricks familiar to us all. What makes this commercial so great is all the horror

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The Freakiest Ads of 2011

Thank you, Tim Nudd at AdWeek, for posting the 30 Freakiest Ads of 2011. Some of them were quite disturbing (I think the anti-child abuse PSA from Ireland hit me hardest (literally). And some are freaky in the way they just push the boundaries of what is taboo. But many are prime examples of the

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